A CRM built around your business.Yours to keep.
Every lead, quote, job and invoice in one place, on your phone. Built for how you actually work, with unlimited users and no seat fees.
From enquiry to paid, in one place.
Every lead moves through your pipeline with the follow-ups and reminders running on their own.
What happened, automatically
- Instant reply by text and emailNew lead
- Quote chaser sent when they opened it twiceQuoted
- Deposit link, welcome email and booking confirmationBooked
- Invoice paid by card, then a Google review requestPaid
Here's what it looks like to use.
One place for every lead, job and invoice. On your laptop, and as an app on your phone.
- Dashboard: your week at a glance
- New leads: each one gets an instant reply
- Calendar: jobs booked straight in
- Invoices: chased and paid automatically
Example business and figures. Yours is built around your sections.
Stop losing leads in your inbox.
Off-the-shelf CRMs charge you per person, every month, forever, and make you work their way. We build yours once, around your business, and hand you the keys.
- Catch every leadWebsite forms, calls, emails and Facebook leads land in one list, with an instant reply.
- Follow-ups that happenTwo-day follow-ups, quote chasers and reminders run on their own.
- Get paid fasterQuotes with online accept and deposits, invoices with card payments and overdue reminders.
- Works with what you useCalendar sync, Xero, Meta lead ads, ServiceM8, Tradify and more, depending on your plan.
Example only. Your CRM is built around your business.
Pick the sections you need
Every CRM comes with a Dashboard, New Leads, Contacts and Settings. Then you choose from 16 sections after your discovery call.
Running the work
Clients
Money
Marketing and AI
CRM plans
One-off price. You own the code and the data. Pay in full, or a third up front and the rest monthly.
Essentials
Solo operators losing leads in their inbox.
$2,490live in 1 week
- The 4 core sections
- 3 automations
- Import up to 2,000 records
Growth
Teams of 2 to 10 on the same page.
$5,9903 weeks
- 3 sections of your choice
- 5 automations
- Calendar sync (+ Xero with Invoices)
Pro
Growing businesses with several services or teams.
$9,9904 weeks
- Up to 7 sections
- 10 automations, 3 connected tools
- AI email drafting (never auto-sends)
- Team tutorial included
Enterprise
Multi-location or complex businesses.
$14,9905 to 6 weeks
- 10 to 16 sections + custom
- 15 automations + custom
- Client portal and AI lead scoring
- Custom roles and audit log
| Feature | Essentials | Growth | Pro | Enterprise |
|---|---|---|---|---|
| Price | $2,490 | $5,990 | $9,990 | $14,990 |
| Delivery | 1 week | 3 weeks | 4 weeks | 5 to 6 weeks |
| Extra sections | 0 | 3 | Up to 7 | 10 to 16 + custom |
| Automations | 3 | 5 | 10 | 15 + custom |
| Connected tools | 0 | 1 | 3 | Unlimited |
| Pipelines | 1 | 1 | Up to 3 | Unlimited |
| Email and SMS templates | 5 | 15 | 40 | Unlimited |
| Data import | 2,000 records | 10,000 | 50,000 | Unlimited |
| AI email drafting | No | No | Yes | Yes |
| Team tutorial | With a subscription | With a subscription | Included | Included |
| Users | Unlimited | Unlimited | Unlimited | Unlimited |
You pay hosting (about $30 to $80 a month) and SMS or call usage directly, at cost.
Every CRM, every plan
You own it
The code is handed over to you, and the data lives in accounts in your name. No lock-in.
An app on your phone
Installs on your home screen like an app. Secure logins with optional two-step sign-in.
Backed up daily
Daily backups, and you can export everything as a spreadsheet whenever you like.
Unlimited users
Add your whole team. No per-seat fees, ever.
30-day warranty
Plus 3 months of bug fixes free after you go live.
Live fast
On Growth and up, your core system is running by the end of week one while we build the rest.
Where your customers' data lives
In your own CRM, in a database you own, under your own account. We're invited in to build and support it, and you can remove our access any time.
It's backed up daily, you can export everything whenever you like, and we never share one client's information with another or use your customers' details for anything but your business.
Keep it running
Optional plans after go-live. Yearly gets 2 months free.
| Feature | CRM Care | Care Plus | Partner |
|---|---|---|---|
| Monthly | $149 | $299 | $590 |
| Change hours | 1 hr | 3 hrs | 6 hrs |
| New automations | None | 1 a month | 2 a month |
| Support | Next business day | Same day | Same day, priority |
See what your CRM would look like.
On a free 30-minute call we map where your leads come from and where they get lost, then tell you which plan fits.